Jermaine Dupri x Nu Pop Movement. Last year JD put some major hype and publicity behind his “Pop Watch” watch collection that was all set for launch and distribution. However, due to legal conflicts with Swatch, Dupri had to postpone the launch and change the name of the watches. The watches will go on sale Nov. 12th and will be available for a 6-week run at Kitson boutiques in L.A.

Now in this video he introduces us to the revamped collection now called “Nu Pop Movement.” The watches start at a nice price point ($135) and can be ordered at  www.nupopmovement.com . By the way the official launch will be held in Atlanta at the Wish store in Little Five Points .for more information of the event click here